Jimmy Wales, founder of Wikipedia, and Andrea Weckerle, founder and president of CiviliNation, wrote this oped for the WSJ at the very end of December. I took some time off from blogging over the holidays (sanity check!) but saved this for my next blog post. It is the perfect coda to 2009 where incivility [...]
Tags: Advocacy, Badvocates, online civility
I returned to the Air Force Blogger Assessment tool today as I was writing something I hope to eventually publish. As I refreshed my memory about the blogging guidelines, I fell upon David Meerman Scott’s blog which had an interview with Captain David Faggard, Chief of Emerging Technology at the Air Force Public Affairs [...]
Tags: Badvocates, US Air Force Blogger Assessment Tool, Weber Shandwick
Not bad at all. In fact, really good. Weber Shandwick’s advocacy initiative appears #8 on Google’s first page when I searched for “advocacy.” We appear after Small Business Advocacy and before Juvenile Diabetes Advocacy. In my book, mention on the first page of Google is ownership (or near ownership).
We thought deeply about this thought [...]
Tags: Advocacy, advocates, Badvocates, Google, Weber Shandwick
Imagine my delight when I picked up Friday’s Wall Street Journal and on the front page was an article about people going after those unwarranted auto-warranty calls. The calls go like this, “This is the second notice that the factory warranty on your vehicle is about to expire.” I regularly receive these calls on [...]
Tags: advocates, Badvocates, Mob, Online, Swarm
I found this blog assessment flow chart from the Air Force from a Twitter alert. It is quite useful and speaks highly of the military’s ability to manage various types of posters. David Faggard who heads the public affairs division and is responsible for this tool is the head of its emerging technology division. His [...]
Tags: advocates, Air Force, Badvocates, blog assessment, Weber Shandwick