Tween-Teen Culture is Officially King at allaboutadvocacy.com

Tween-Teen Culture is Officially King

23rd November 2009 by Josh Gilbert

As if “High School Musical” wasn’t enough. Yes, as if?!? With this weekend’s record shattering box office gross of New Moon, the sequel in the unstoppable Twilight series, the world has been introduced to what Simon Dumenco of AdWeek called the “billion dollar Twilight economy.” Perhaps this, and the fandemonium you see below in the offline world for YouTube teen-music sensation Justin Bieber, is the stimulus we’ve all been waiting for?

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